Godwin Mayaki helps global startups build user acquisition systems and go-to-market engines that compound — not campaigns that expire. Precision strategy. Measurable results.
Godwin Mayaki is a GTM strategist and user acquisition specialist with a rare dual expertise — building world-class growth engines for global startups while navigating the complex, high-opportunity landscape of African markets.
Where most growth consultants are either Western-market-centric or Africa-focused, Godwin operates at the intersection — combining modern digital acquisition systems with deep African market intelligence. This cross-market fluency is the unfair advantage that clients pay for.
Whether you're a Series A startup trying to crack your first 10,000 users or an enterprise seeking contracts across African states, Godwin brings precision strategy, embedded execution, and measurable outcomes.
Every engagement is built around your specific stage, goals, and market. No templates. No recycled strategies.
A comprehensive audit of your go-to-market posture — ICP, channel-market fit, funnel performance, and messaging — delivered as a prioritized 90-day roadmap.
From $1,500Monthly embedded partnership to build and operate your user acquisition infrastructure — from channel strategy to conversion optimization to performance analytics.
$4,000–$8,000/moA 6–8 week intensive that builds a complete go-to-market system for a specific launch — new product, new market, new segment. Built, launched, handed over.
$8,000–$15,000Senior growth leadership without the full-time hire. Godwin embeds into your leadership team — setting strategy, managing the growth function, and owning growth OKRs.
$5,000–$12,000/moGTM specifically built for Africa — local channel mapping, regulatory briefings, pricing for emerging markets, and local partner ecosystem mapping. Baked in from day one.
$12,000–$20,000Live, interactive workshops for startup teams, accelerators, and VC portfolios on GTM strategy, user acquisition, and African market entry. Half-day to multi-session programs.
From $2,50030 minutes to understand your stage, goals, and where you're stuck. Godwin listens first, diagnoses second. No pitch, no pressure.
Custom engagement design based on your specific situation — no templates, no generic frameworks recycled from other clients.
Godwin builds the systems, runs the experiments, and manages execution with full transparency throughout the engagement.
Every system built is documented and transferred. The goal is compounding growth you own — not a dependency on us.
Three clear entry points. Start with a Diagnostic, scale into a Retainer, or engage at the executive level.
Real outcomes from real engagements — not projections, not averages, not cherry-picked case studies.
Godwin didn't just give us a strategy deck — he built the actual engine. Within 90 days we had a functioning acquisition system that brought in 2,400 qualified users. CAC dropped by more than half.
We tried two other growth consultants before Godwin. The difference was night and day. He understood our market deeply and built a GTM playbook our entire team could execute. We're now Series A.
The Africa GTM Sprint was extraordinary. Godwin's knowledge of local channels, regulations, and the partner ecosystem saved us at least 12 months of painful trial-and-error. We entered three markets in one sprint.
Whether you're pre-launch or scaling past Series A, the conversation starts with understanding your specific situation. Book a 30-minute discovery call — no pitch, no pressure.
Alternatively, email directly: hello@godwinmayaki.com
Godwin will reach out within 24 hours to confirm your call time and send a short pre-call brief. Check your inbox.
The sweet spot is Seed to Series B — companies that have product-market fit signals but lack the in-house expertise to build a scalable acquisition system. Godwin also works with pre-revenue startups at the Diagnostic level, and later-stage companies through the Fractional CGO offering.
Meaningful GTM results require time to test, learn, and compound. The 3-month minimum ensures Godwin can deliver real outcomes, and that clients give the strategy enough runway to show results. Month one is foundation. Month two is experimentation. Month three is where compounding begins.
Absolutely. The GTM & User Acquisition practice serves global startups regardless of geography. The Africa expertise becomes relevant when clients are entering African markets, or when cross-market intelligence adds value to a frontier market strategy.
Six dimensions: ICP clarity assessment, channel-market fit evaluation, full funnel audit, messaging and positioning critique, competitive gap analysis, and a prioritized 90-day roadmap. Starts with a 60-minute kickoff call, followed by independent research, delivered with a 45-minute live walkthrough.
Godwin embeds into your leadership team as your senior growth executive — attending standups, contributing to strategy, managing your growth function, and being accountable to growth OKRs. Approximately 2–3 days per week equivalent, with a 6-month minimum. Limited to 2–3 clients simultaneously to protect quality.
Stop running campaigns that expire. Start building an acquisition engine that gets stronger every month.
Book Your Discovery Call →